Social media content
CULT is a monthly market for the best of Cambodia’s ethical brands. From fashion to accessories and beauty, the event promotes an ethical and sustainable lifestyle with products that are consciously designed and produced in Cambodia.
In order for the market to become a monthly hit, we designed a modern and easily identifiable brand identity. With social networks playing a central role in the marketing, we created dynamic and attractive visuals to encourage people to share the event.
We drew our inspiration from the Khmer culture while creating visual reminders of local handicrafts. We elevated this to trendy lifestyle standards by adding touches of color, shapes and carefully selected fonts in order to captivate attention and motivate the public to take part in the event and in the movement as a whole.
We created a visuals design that is easily malleable in order for each consecutive event to have its own style and flair. Files were prepared and formatted to allow the client to adapt and customize it his or herself without the need for future interventions on our part.